How to Choose the Right Funeral Home: 10 Questions Every Family Should Ask
When a loved one passes, choosing the right funeral home is one of the first and most consequential decisions your family will face. The funeral home you select will guide the entire process — from caring for your loved one's body to coordinating the ceremony and handling legal paperwork. Taking the time to ask the right questions can save thousands of dollars and prevent unnecessary stress.
10 Essential Questions to Ask a Funeral Home
Before committing to any provider, ask these questions to ensure you are making an informed choice:
1. Can I see your complete price list?
The FTC Funeral Rule requires funeral homes to give you price information over the phone if you ask (without your name), and an itemized General Price List (GPL) to keep when you visit. Casket and outer-burial-container price lists must be shown before you see the merchandise. The Rule does not require prices to be posted online, though many funeral homes do — in the National Funeral Directors Association's 2026 consumer study, 82.4% of people said they would be more likely to choose a funeral home that posts its price list online. If a funeral home is reluctant to share prices, treat it as a red flag.
2. What is included in the basic services fee?
The basic services fee covers the funeral director's time, permits, overhead and coordination, and it is the only fee the Funeral Rule lets a funeral home make non-declinable. In the NFDA's 2023 General Price List Study the national median was $2,459 for a burial funeral and $2,495 for a cremation funeral. Ask exactly what it includes so you can compare like with like. Our funeral cost breakdown lists the median price of every other item.
3. Are there package deals available?
Many funeral homes offer packages that bundle services at a discount. Ask to see package options for both burial and cremation, and compare the package price to the itemized cost of each included service.
4. Can I bring my own casket or urn?
Yes. The Funeral Rule requires funeral homes to accept a casket or urn you bought elsewhere, without a handling fee and without you being there for delivery. Compare the funeral home's casket price list with outside sellers; for reference, the NFDA's 2023 national median for a metal burial casket sold by funeral homes was $2,500.
5. Do you offer cremation services on-site?
Some funeral homes have their own crematory, while others outsource to a third party. On-site cremation can offer peace of mind and potentially lower costs. Ask whether there are additional transportation fees if cremation is performed off-site.
6. What are your embalming policies?
According to the FTC, most states do not require embalming for every death; some require embalming or refrigeration only after a set time, and direct cremation and immediate burial do not require it at all. Some funeral homes require embalming as their own policy for a public viewing — ask whether refrigeration and a private family viewing are possible instead.
7. Can you accommodate our cultural or religious traditions?
If your family follows specific customs — such as a Jewish tahara, Islamic ghusl, or Hindu cremation rites — ask whether the funeral home has experience with those traditions. A provider familiar with your customs will handle arrangements more smoothly and respectfully.
8. What do your online reviews look like?
Read recent reviews on Google and Yelp, and pay attention to comments about communication, compassion, transparency and whether the final bill matched the quote. Reviews matter to families: in the NFDA's 2026 study, 33.2% said online reviews confirmed their choice of provider. Also check that the funeral home's license is current with your state's funeral board.
9. How do you handle payment and financing?
Ask about accepted payment methods, whether deposits are required, and if payment plans or financing options are available. Some funeral homes also accept funeral insurance (pre-need policies) as direct payment.
10. What happens if I need to cancel or change plans?
Life is unpredictable, and plans may change. Ask about the funeral home's cancellation and refund policies. Reputable providers will have clear, fair policies in writing.
Red Flags to Watch For
- Pressure tactics: A good funeral director will give you time and space to make decisions. If you feel rushed or pressured to upgrade, walk away.
- Refusal to share prices: refusing to give prices by phone, or a General Price List in person, violates the FTC Funeral Rule.
- Claiming embalming is required: a funeral home may not tell you embalming is required by law when it is not.
- Extra non-declinable fees: the basic services fee is the only fee you can be required to pay; charges such as a "casket handling fee" are not allowed.
- Vague or verbal-only quotes: Always get estimates in writing. A detailed, itemized quote protects you from surprise charges.
How thefuneral.ai can help
Ask our free AI Planning Assistant for funeral homes near a city or ZIP code. It lists nearby homes with their Google ratings and review counts, and gives you the questions to ask each one — starting with the General Price List. thefuneral.ai does not list funeral home prices or take bookings, so always get current prices directly from each home.
Take the time to ask these questions, compare at least two or three price lists line by line, and choose the funeral home that will honor your loved one with the dignity and care they deserve.
Sources
People Also Ask
How do I choose a funeral home?
Start by requesting itemized price lists from multiple funeral homes in your area. Compare the basic services fee, casket or urn prices, and any required extras line by line. Read recent Google and Yelp reviews and check the license with your state funeral board. Ask about experience with your cultural or religious traditions, and always get your final agreement in writing.
What is the FTC Funeral Rule?
The Federal Trade Commission's Funeral Rule requires funeral homes to give accurate prices over the phone and an itemized General Price List to anyone who asks about arrangements in person. It also prohibits funeral homes from claiming embalming is legally required when it is not, charging handling fees for outside caskets, and misrepresenting legal requirements.
Can a funeral home refuse a casket I bought elsewhere?
No. The FTC Funeral Rule explicitly prohibits funeral homes from refusing caskets or urns purchased from third-party vendors. They also cannot charge a "handling fee" for using an outside casket, and you do not have to be present when it is delivered.
